In the retail industry, competition is strong and companies are well aware of this. Customer loyalty is a big concern and goal for retailers and one strategy they use to keep customers coming back is through the use of coupons.
Some things you will want to look out for are stores inflating prices when offering coupons. Some companies will raise the price of the product that the coupon is offered for, thus not saving you anything. Most stores do not practice this tactic as it will cause them to lose customers in the long run, but it is still important to be aware of.
The smartest way to use coupons are to purchase the smallest container allowable with the coupon. If you have a coupon for $1.00 off a box of rice, check the coupon to see if there are any size requirements. If there are, get the smallest size allowable at the lowest price. Then when you have 2 identical coupons for the same item, you can purchase 2 of the smallest size containers and get the biggest savings.
Modern technology has made it easy to find manufacturers Coupons to use. Newspapers are still a valuable source for finding coupons, especially the Sunday edition newspaper, but now you can print coupons right at home from free coupon sites found on the internet. Many manufacturers now offer free coupons on coupon printing sites. It’s as easy as printing out your favorite Coupondeals and going shopping.
Finding printable coupons is not rocket science. On the internet just type in coupons and a host of options will appear. Also try the paper, in store flyers, hang tags, take consumer surveys (online and off) or buy a woman’s consumer magazine. If you plan on getting into coupons in a big way you may be interested in printable coupons. These printable coupons are no different than regular coupons. They do, however, give you added options to work within the manufacturers’ coupon marketing strategy.
My local grocer has their weekly ad online and has an easy to use printable list. You go through the ad online and when you see the products you use, check the box next to it. The items checked will be in a nice little list you can print off and take to the store with you. Match any items you can with coupons you have. This will help double or triple your savings!
Remember that once you begin collecting all these coupons, you should have a way to organize them. A 4 x 6 recipe box with indexed product tabs is a great help for this project. Also remember that a coupon is a saving only if you would have bought the item in the first place. Many coupons are for pre-packaged foods, unhealthy processed foods, convenience foods, and just plain junk food that you shouldn’t buy at all. Coupons can offer substantial savings on your weekly food bill as you retire on the cheap, but use coupons carefully. Don’t clip just because it offers a big dollar figure. Genuine value, and genuine savings, happen only when the product is something you use regularly.